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Mason General Contractor Crop New York

June 24, 2025

Mason General Contractor Crop New York

Mason General Contracting Corp – SEO Success Case Study

Client: Mason General Contracting Corp
Location: New York, NY
Website: masonnyc.co
Industry: General Contracting, Masonry, Roofing, Concrete Services

🏗️ About the Client

Mason General Contracting Corp is a trusted name in New York’s construction and masonry sector, providing high-quality services in roofing, brick pointing, sidewalk repair, stoop renovation, waterproofing, stucco, chimney work, and more. Their primary goal was to become a top-ranked general contractor in Brooklyn, Bronx, and Queens, with strong Google visibility, a user-friendly website, and long-term organic leads.

✅ Project Scope & SEO Services Provided

We executed a 360° SEO strategy focused on local dominance and long-term organic growth. Here's a breakdown of the key areas we handled:

🔍 On-Page SEO

Objective: Optimize every web page for relevancy, keyword targeting, and content quality.

Actions Taken:

  • Created SEO-optimized service pages with targeted keywords like “Roofing Contractor Brooklyn NY”, “Sidewalk Repair Bronx”, and “Masonry Services Queens”.

  • Added LSI & semantic keywords naturally into headings and body content.

  • Optimized title tags, meta descriptions, H1–H4 tags, and internal linking.

  • Enhanced content readability for users and AI bots like Google Bard, ChatGPT-based search models, and Gemini.

  • Embedded structured schema markup for services and local business data.

🌐 Off-Page SEO

Objective: Boost domain authority and brand trust with relevant external signals.

Actions Taken:

  • Built niche-relevant backlinks through guest posts, press releases, and business mentions.

  • Acquired citations from high-authority local directories like Yelp, BBB, Houzz, Thumbtack, and Angie’s List.

  • Created profiles and generated backlinks from construction forums and contractor communities.

  • Executed a social bookmarking campaign for newly published blog posts and service updates.

📍 Local SEO

Objective: Dominate local search results in Brooklyn, Bronx, and Queens.

Actions Taken:

  • Optimized Google Business Profile (GBP) with accurate service categories, location targeting, and updated hours.

  • Added geo-targeted keywords in content like “licensed contractor near Grand Concourse Bronx” or “masonry specialist in Bushwick Brooklyn.”

  • Created location landing pages targeting specific neighborhoods and boroughs (e.g., “Roofing Services in Flatbush”, “Sidewalk Repair Astoria Queens”).

  • Integrated local schema markup and NAP consistency across all directories.

⚙️ Technical SEO

Objective: Ensure the website is crawlable, fast, secure, and indexable.

Actions Taken:

  • Improved Core Web Vitals (LCP, FID, CLS) for mobile and desktop performance.

  • Implemented mobile-first design, responsive layout, and schema-rich internal links.

  • Submitted and optimized XML sitemaps and robots.txt files.

  • Fixed all 404 errors, redirect chains, and canonical issues.

  • Monitored Google Search Console for crawl errors, index coverage, and structured data enhancements.

🤖 SEO for AI Bots & Voice Search

Objective: Future-proof the website to remain visible for AI-generated answers and voice search tools.

Actions Taken:

  • Wrote FAQ sections with voice search-friendly formatting and question-based keyword structures.

  • Implemented JSON-LD schema for FAQs, reviews, and services.

  • Created conversational content blocks optimized for long-tail queries often used with Siri, Alexa, or Google Assistant (e.g., “Who is the best general contractor in Brooklyn?”).

  • Built content that answers AI bot queries used by platforms like Bing Copilot, Perplexity, and ChatGPT Plugins.

🚀 Results & KPIs

Within 90 days, Mason General Contracting Corp experienced:

Metric Result
Organic Traffic Increase +187%
Google Business Profile Views +310%
Keywords in Top 10 Positions +75 targeted keywords
Local Pack Visibility Featured in Top 3 in 12 areas
Page Speed 95+ score on both mobile & desktop
Monthly Leads via Contact Form 5X Increase
Domain Authority (DA) Increased from 12 to 28

🛠️ Services Promoted

We created individual SEO service pages for the following offerings:

  • ✅ Roofing Services

  • ✅ Brick Pointing

  • ✅ Stucco Work

  • ✅ Sidewalk & Driveway Repair

  • ✅ Concrete Masonry

  • ✅ Chimney Rebuilds

  • ✅ Thorocoat & Thoroseal Applications

  • ✅ Window Sills & Lintels

  • ✅ Retaining Walls

  • ✅ Porches and Stoops

  • ✅ Facade Waterproofing

  • ✅ Veneers & Pillars

Each page was internally linked and optimized with structured data and unique meta content.

🧩 Tools & Platforms Used

  • Google Search Console

  • Google Business Profile

  • Ahrefs

  • Screaming Frog SEO Spider

  • SurferSEO

  • ChatGPT + AI Rewrite Assistant

  • RankMath Pro (WordPress Plugin)

  • Semrush

  • BrightLocal

📈 Key Takeaways

“SEO is not just about rankings; it’s about visibility, trust, and lead generation. With Mason General Contracting Corp, we built an SEO infrastructure that not only brings in traffic but also converts.”
– Fast Grow Digital SEO Team

💡 Want Similar Results?

Whether you’re a contractor, eCommerce brand, or service-based business, we can custom-build an SEO strategy like this to grow your traffic, rank locally, and increase conversions.

📞 Contact FastGrowMore Today
📧 info@fastgrowmore.com
🌐 www.fastgrowmore.com

Mason General Contracting Corp – SEO Success Case Study

Client: Mason General Contracting Corp
Location: New York, NY
Website: masonnyc.co
Industry: General Contracting, Masonry, Roofing, Concrete Services

🏗️ About the Client

Mason General Contracting Corp is a trusted name in New York’s construction and masonry sector, providing high-quality services in roofing, brick pointing, sidewalk repair, stoop renovation, waterproofing, stucco, chimney work, and more. Their primary goal was to become a top-ranked general contractor in Brooklyn, Bronx, and Queens, with strong Google visibility, a user-friendly website, and long-term organic leads.

✅ Project Scope & SEO Services Provided

We executed a 360° SEO strategy focused on local dominance and long-term organic growth. Here’s a breakdown of the key areas we handled:

🔍 On-Page SEO

Objective: Optimize every web page for relevancy, keyword targeting, and content quality.

Actions Taken:

  • Created SEO-optimized service pages with targeted keywords like “Roofing Contractor Brooklyn NY”, “Sidewalk Repair Bronx”, and “Masonry Services Queens”.
  • Added LSI & semantic keywords naturally into headings and body content.
  • Optimized title tags, meta descriptions, H1–H4 tags, and internal linking.
  • Enhanced content readability for users and AI bots like Google Bard, ChatGPT-based search models, and Gemini.
  • Embedded structured schema markup for services and local business data.

🌐 Off-Page SEO

Objective: Boost domain authority and brand trust with relevant external signals.

Actions Taken:

  • Built niche-relevant backlinks through guest posts, press releases, and business mentions.
  • Acquired citations from high-authority local directories like Yelp, BBB, Houzz, Thumbtack, and Angie’s List.
  • Created profiles and generated backlinks from construction forums and contractor communities.
  • Executed a social bookmarking campaign for newly published blog posts and service updates.

📍 Local SEO

Objective: Dominate local search results in Brooklyn, Bronx, and Queens.

Actions Taken:

  • Optimized Google Business Profile (GBP) with accurate service categories, location targeting, and updated hours.
  • Added geo-targeted keywords in content like “licensed contractor near Grand Concourse Bronx” or “masonry specialist in Bushwick Brooklyn.”
  • Created location landing pages targeting specific neighborhoods and boroughs (e.g., “Roofing Services in Flatbush”, “Sidewalk Repair Astoria Queens”).
  • Integrated local schema markup and NAP consistency across all directories.

⚙️ Technical SEO

Objective: Ensure the website is crawlable, fast, secure, and indexable.

Actions Taken:

  • Improved Core Web Vitals (LCP, FID, CLS) for mobile and desktop performance.
  • Implemented mobile-first design, responsive layout, and schema-rich internal links.
  • Submitted and optimized XML sitemaps and robots.txt files.
  • Fixed all 404 errors, redirect chains, and canonical issues.
  • Monitored Google Search Console for crawl errors, index coverage, and structured data enhancements.

🤖 SEO for AI Bots & Voice Search

Objective: Future-proof the website to remain visible for AI-generated answers and voice search tools.

Actions Taken:

  • Wrote FAQ sections with voice search-friendly formatting and question-based keyword structures.
  • Implemented JSON-LD schema for FAQs, reviews, and services.
  • Created conversational content blocks optimized for long-tail queries often used with Siri, Alexa, or Google Assistant (e.g., “Who is the best general contractor in Brooklyn?”).
  • Built content that answers AI bot queries used by platforms like Bing Copilot, Perplexity, and ChatGPT Plugins.

🚀 Results & KPIs

Within 90 days, Mason General Contracting Corp experienced:

MetricResult
Organic Traffic Increase+187%
Google Business Profile Views+310%
Keywords in Top 10 Positions+75 targeted keywords
Local Pack VisibilityFeatured in Top 3 in 12 areas
Page Speed95+ score on both mobile & desktop
Monthly Leads via Contact Form5X Increase
Domain Authority (DA)Increased from 12 to 28

🛠️ Services Promoted

We created individual SEO service pages for the following offerings:

  • ✅ Roofing Services
  • ✅ Brick Pointing
  • ✅ Stucco Work
  • ✅ Sidewalk & Driveway Repair
  • ✅ Concrete Masonry
  • ✅ Chimney Rebuilds
  • ✅ Thorocoat & Thoroseal Applications
  • ✅ Window Sills & Lintels
  • ✅ Retaining Walls
  • ✅ Porches and Stoops
  • ✅ Facade Waterproofing
  • ✅ Veneers & Pillars

Each page was internally linked and optimized with structured data and unique meta content.

🧩 Tools & Platforms Used

  • Google Search Console
  • Google Business Profile
  • Ahrefs
  • Screaming Frog SEO Spider
  • SurferSEO
  • ChatGPT + AI Rewrite Assistant
  • RankMath Pro (WordPress Plugin)
  • Semrush
  • BrightLocal

📈 Key Takeaways

“SEO is not just about rankings; it’s about visibility, trust, and lead generation. With Mason General Contracting Corp, we built an SEO infrastructure that not only brings in traffic but also converts.”
– Fast Grow Digital SEO Team

💡 Want Similar Results?

Whether you’re a contractor, eCommerce brand, or service-based business, we can custom-build an SEO strategy like this to grow your traffic, rank locally, and increase conversions.

📞 Contact FastGrowMore Today
📧 info@fastgrowmore.com
🌐 www.fastgrowmore.com

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